Be the First to See What's In Store for Rihanna's Beauty Line

Perhaps no one is better suited for a literal boldfaced beauty dare than Rihanna.

The line, which launches tonight, September 8, at midnight EST, should range in price from $20 to $40.

Her response was eye-opening. In the magazine spread, she opened up about a number of topics including her dating life and female beauty. "It doesn't really worry me personally, but I hate the message it sends", she told Grazia.

And if you're wondering how Ri Ri became so passionate about beauty, we are happy to report that she did, in fact, get it from her mama, Monica Braithwaite.

Her albums have gotten me through heartbreak (Rated R), made me own my power as a woman (Unapologetic), and helped me realize there is always an opportunity to reinvent yourself even if people think your new vision doesn't work (Anti). "Like all my friends - we come in a lot of shades and I need my friends to feel like they're included". "We slept here", she says, adding that she is looking forward to the wide range of foundation shades. "I'm not saying I eat it every day but when I am on tour or filming, it's quick and easy and I know I am going to burn a lot of it off".

And make it she did. In the photo, the Bajan beauty promotes her new Fenty Beauty make-up line by using the Unicorn shade to color a heart on her face.

Fenty Beauty is available in Australia at Sephora, both in store and online.

Calloway is no stranger to Barbados and has been to many Crop Over Festivals.

Fans of Rihanna and the beauty industry unite, because today we see the biggest beauty launches of the year - Fenty Beauty.

Well, she's not "just" a pop megastar is she?

The Wild Thoughts singer is also delighted with her new product, tweeting ahead of Thursday's official launch: "THE FAMILY". Makeup artists were on hand for those who really wanted to make the most of the cosmetics party.

That said, if you do crave structure, Rihanna and her Global Artistry Team (James Kaliardosas, Priscilla Ono and Hector Espinal) specify that the optimal "Fenty Face" begins with a soft matte filt'r (care of the primer and/or foundation), followed by a strategically placed, dimensional highlight.

  • Jacqueline Ellis